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(Expired) Growth Marketing Associate

3 months ago by Chaos Esports Club

  Atlanta (Georgia), USA

Level: Intermediate

Contract: Full Time (Paid)

Sectors: Social Media, Data

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The Growth Marketing Associate will oversee the growth and management of our social media team. You will be directly responsible for the growth of audience and engagement rate through marketing of all accounts of our teams, players, and talent of Chaos Esports Club. You will lead various paid marketing initiatives to help grow the social accounts of Chaos EC, including giveaways, influencer marketing, and paid advertising on various social media platforms. You will produce reports for management to review on the effectiveness of paid marketing and future social strategies. The ideal candidate will have experience working in a growth stage startup and a track record of excellence in growing social media accounts and engagement.

What you'll do:

  • Manage paid advertising campaigns to grow the audience for our esports teams, players, and influencers with a growing budget
  • Use creative thinking, data, and intuition to identify areas of opportunity
  • Collaborate with Creative, Analytics, and Product on digital marketing campaigns
  • Use Facebook, Twitter, Instagram, and other marketing platforms to develop strategies and campaigns for user acquisition, engagement, retention, and monetization
  • Using customer segmentation and profile analysis to develop campaign strategy
  • Shape customer behavior and life cycles, such as response, engagement, and churn
  • Use A/B testing to figure out the most effective marketing initiatives
  • Work directly alongside the Social Media Manager and Brand Director to develop authentic campaigns that engage our audience

Qualifications:

  • 4-year college degree preferred but not required
  • Analytical mindset with a major in marketing, business, economics, statistics, or mathematics preferred
  • 1-3 years of experience in growth marketing
  • Self-starter with strong communication skills
  • Experience connecting and refining data to reach actionable strategies
  • Experience with SoMe platform analytics and report creation with insights

Characteristics of Candidate:

Organized

Self-Starter

Analytical Thinker

Data Oriented

Job Location:

Atlanta, GA, Remote work is a possibility for the right candidate

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